RealPage provides a technology platform that enables real estate owners and managers to change how people experience and use rental space. Clients use the platform to gain transparency into asset performance, leverage data insights and, monetize space to create incremental yields. Our suite of solutions benefits owners and managers of various rental property types, including conventional, affordable, military, student, single-family, senior and, vacation housing. We also provide commercial and mixed-use property management solutions.

Creative Concept, Brand Strategy, Design, Photography Direction

The Job: As the Creative Director, I lead a team of talented designers and writers while partnering with highly skilled UX/UI designers, developers, videographers and, the social team to create beautiful and strategic experiences for multifamily housing clients as well as for internal partners.

Rebrand – Strategy, Look, and Implementation

In 2020 RealPage partnered with Dialog to rebrand the look, voice and, strategic way of thinking for the company.

What I did: Strategy, direction, design, and implementation.

Print Ad Rebrand Examples

What I did: Strategy, direction, design, and implementation.

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Web and Digital Rebrand Examples

Digital Brochure

Look book

New Product Promotions

RealPage Underwriting Analytics Driving Events

RealPage promoted the launch of their Underwriting Analytics platform by hosting two driving events. These events, hosted in Atlanta and Las Vegas, showcased how leveraging proprietary algorithms and gold-standard data from industry-leading sources helps accelerate decision-making and deal flow. Turn what used to take 60 hours of research, sourcing and, comparative analysis into a complete, customized asset report in just 60 seconds. Reduce investment risk and answer the first, most important question: “Do I buy a plane ticket to chase this deal?”

What I did: Strategy, direction, design, and photography and video direction.

Concept Presentation Video.

Atlanta Digital and Print Materials

Las Vegas Driving Event

Campaigns

What I did: Concept, strategy, direction, design and, photo and video direction.

Student

Reach more student prospects, capture more leads, convert more renters and retain more student residents next year while driving record performance from your marketing, leasing and, community teams. RealPage Student Renter Engagement puts you front and center, in the right places at the right times, arming you with the data you need to drive the most revenue, year after year.

Stay Ahead

This concept was born from the belief that the essence of human nature is the desire to be the best, to strive for greatness, to lead, in order to elevate ourselves and our companies. We shouldn’t have to tell our customers that we are the most innovative, that we are the easiest to do business with, the true measure of success is when they feel that way, every time they use our products.